Pundit
Nate Elliott
4 receipts • Tracked since Apr 2026
Nate Elliott is a Principal Analyst at EMARKETER, leading coverage of how artificial intelligence impacts marketing, advertising, and commerce. He helps brands and sellers understand AI-driven changes in consumer discovery, research, and buying behaviors. With three decades of experience, he previously worked at DoubleClick and Forrester Research, and ran his consultancy Nineteen Insights.[1][2]
Affiliations
No firm affiliations on record.
— Filed —
4 receipts
2026
4 predictions- Apr 28, 2026Too early to tell.“I don't think that [AI for shopping] is going to be huge.”
Filed for tracking. Outcome to be evaluated as the timeline plays out.
- Apr 28, 2026Too early to tell.“I think very likely the next building block up from that will be doing which is using AI for personal productivity, for advice, for guidance and for tasks.”
Filed for tracking. Outcome to be evaluated as the timeline plays out.
- Apr 28, 2026Too early to tell.“If you as a brand, a seller, a marketer, any kind of company using AI, try to build an entire strategy around AI technology, that strategy will last for four to six weeks because in four to six weeks there will be completely different technologies, new features that you didn't count on that people have started to adopt and adopted for 5 minutes and then walked away from.”
Filed for tracking. Outcome to be evaluated as the timeline plays out.
- Apr 28, 2026Too early to tell.“we're forecasting that they'll overtake boomers in 2027 by the end of next year. Um, anyone who guessed uh millennials as the biggest adopters of AI, you would have been right about a year and a half ago. Um, but according to our model, Gen Z overtook millennials uh towards the end of 2025.”
Filed for tracking. Outcome to be evaluated as the timeline plays out.