The short version

Marc Pritchard predicted on March 27, 2026: “Marketing work that uses AI but stays true to fundamentals will be unscathed, comparing AI to animation, CGI and other familiar technologies” Verdict: Still evolving. Industry practice has largely integrated AI as an extension of existing production technologies, and AI-produced marketing is accepted when adhering to brand and legal guidelines, confirming it is…

Prediction by

Marc Pritchard

On March 27, 2026

“Marketing work that uses AI but stays true to fundamentals will be unscathed, comparing AI to animation, CGI and other familiar technologies”

Follow-up

Industry practice has largely integrated AI as an extension of existing production technologies, and AI-produced marketing is accepted when adhering to brand and legal guidelines, confirming it is 'unscathed.'

From the High Caliber AI network — see the AI for PR module in the course.