The short version

Mark Ritson predicted on November 19, 2024: “Virtual professor Mark Ritson reckons key strategic marketing planning functions face automation within five years or so.” Verdict: Too early to tell. The prediction's timeframe extends to late 2029/early 2030, so it is too early to definitively judge. Current industry trends show increasing AI adoption in marketing, but not 'almost entirely automated' strategic…

Prediction by

Mark Ritson

On November 19, 2024

“Virtual professor Mark Ritson reckons key strategic marketing planning functions face automation within five years or so.”

Follow-up

The prediction's timeframe extends to late 2029/early 2030, so it is too early to definitively judge. Current industry trends show increasing AI adoption in marketing, but not 'almost entirely automated' strategic planning at a global level.

From the High Caliber AI network — see the AI for PR module in the course.