Receipt
Filed July 16, 2026
The short version
Scott Galloway predicted on January 4, 2024: “Prediction for 2024, TikTok comes for Netflix and Spotify… ‘I think it’s going to actually start to eat into Spotify and even start to eat into Netflix's business in 2024.’” Verdict: Too early to tell. It is too early to definitively say if TikTok has materially impacted Netflix or Spotify's business in 2024…
Prediction by
Scott Galloway
On January 4, 2024
“Prediction for 2024, TikTok comes for Netflix and Spotify… ‘I think it’s going to actually start to eat into Spotify and even start to eat into Netflix's business in 2024.’”
Follow-up
It is too early to definitively say if TikTok has materially impacted Netflix or Spotify's business in 2024 as the year is not over and comprehensive data is not yet available.
Original source
The Prof G Pod with Scott GallowayTopics
From the High Caliber AI network — see the AI for PR module in the course.