The short version

Eric Brackmann predicted on January 1, 2024: “AI will change the way that shoppers find products. Tools like NLP-powered chatbots, visual search, and better recommendations will mean that in the future shoppers will be directed toward a smaller set of highly relevant products.” Verdict: Partially right. AI tools for product discovery like chatbots and visual search gained traction. The complete…

Prediction by

Eric Brackmann

On January 1, 2024

“AI will change the way that shoppers find products. Tools like NLP-powered chatbots, visual search, and better recommendations will mean that in the future shoppers will be directed toward a smaller set of highly relevant products.”

Follow-up

AI tools for product discovery like chatbots and visual search gained traction. The complete shift to a 'smaller set of highly relevant products' is still ongoing amid hyper-personalization, indicating partial alignment.

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