The short version

Scott Galloway predicted on January 13, 2025: “Galloway also predicted that YouTube will become the platform to watch in 2025, especially as it has become the largest distribution platform for what Galloway said is the media of 2025: podcasts.” Verdict: Called it. Through 2025 and into 2026, YouTube continued to grow its global watch time and ad revenue, reinforcing its…

Prediction by

Scott Galloway

On January 13, 2025

“Galloway also predicted that YouTube will become the platform to watch in 2025, especially as it has become the largest distribution platform for what Galloway said is the media of 2025: podcasts.”

Follow-up

Through 2025 and into 2026, YouTube continued to grow its global watch time and ad revenue, reinforcing its position as a top advertising platform. It expanded further into podcasts and long-form creator content, becoming a key distribution channel, supporting the prediction of it being a dominant 'platform to watch'.

From the High Caliber AI network — see the AI for PR module in the course.