RECEIPT #MARC-P
OCT 28, 2024
PREDICTION BY
Marc Pritchard“It’s remarkable because it allows us now to test ads in hours for thousands versus what used to be weeks and 30,000 to test one ad. We can iterate far more quickly as a result of using that.”
FOLLOW-UP
Pritchard stated his company is already experiencing this, but independent verification or quantified results beyond his contemporaneous claim are not available.
ORIGINAL SOURCE
Beet.TV