RECEIPT #DAVID-
NOV 17, 2021
PREDICTION BY
David Cohen“While the digital advertising industry is expected to remain a bright spot in an otherwise tough year, serious challenges loom.”
FOLLOW-UP
Digital ad revenues continued to grow significantly in 2021, confirming it remained a 'bright spot'. At the same time, subsequent years saw increasing challenges like privacy regulations and growth bottlenecks, validating the 'serious challenges loom' aspect.
ORIGINAL SOURCE
IAB Board of Directors CEO’s Report