— Topic —

    UX

    2 receipts tracked • 100% industry hit rate

    — Filed —

    2 receipts on UX

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    RECEIPT #SANDY-

    JAN 01, 2024

    Called it.

    PREDICTION BY

    Sandy Jordan
    ux officially becomes an SEO ranking Factor

    FOLLOW-UP

    While not explicitly stated by Google as a direct 'ranking factor', industry consensus and Google's emphasis on user experience metrics (like Core Web Vitals, dwell time, and bounce rate) strongly indicate that UX significantly impacts SEO performance. Both pundits agree this is a win.

    ORIGINAL SOURCE

    www.youtube.com

    RECEIPT #SCOTT-

    JAN 13, 2025

    Called it.

    PREDICTION BY

    Scott Galloway
    ‘The biggest mistake we make in marketing is believing that choice is a good thing,’ Galloway said. ‘It’s not. It’s a tactic. Consumers don’t want more choice. They want to be more confident in the choices presented and they want fewer choices.’ He pointed to TikTok — what he described as ‘Netflix plus AI’ — as a prime example of how consumers will increasingly look to AI-enabled platforms to help make those choices, including travel recommendations.

    FOLLOW-UP

    AI-driven recommendation systems across various platforms (e-commerce, streaming) are increasingly focusing on presenting fewer, more targeted options, prioritizing confidence over raw choice. This aligns with observable shifts in AI-driven design and merchandising over 2024-2025.

    ORIGINAL SOURCE

    PCMA / Convene